Utilizing Google and LinkedIn for CEO and Influencer Outreach

By Digital Laura Anderson - Last Updated: April 8th, 2024

Laura Anderson reveals a secret business strategy using Google and LinkedIn. She talks about Google's powerful search tools and shows how to find CEOs' emails on LinkedIn using specific search queries. This involves using the "site:" feature on Google to search for CEO profiles on LinkedIn and then using a Google Chrome extension, Data Scraper, to extract their emails. Laura mentions this method can also work on other platforms like Instagram to find influencer emails for leads, brand outreach and connections. She points out how convenient Data Scraper is for creating a list of emails that can be converted to a CSV file, which is useful for outreach to create emails or phone scripts. Laura also discusses using automation tools like Zapier and ChatGPT for cold outreach, allowing you to pitch to CEOs and stakeholders without manual effort.

Key Points:

  • Demonstrates the power of Google search for finding specific job titles on LinkedIn.

  • How to utilize the "site:" operator on Google for targeted searches.

  • Learn how to utilize Data Scraper, a Google Chrome extension, for extracting emails and saving them into a CSV file.

  • Apply the same method to other websites like Instagram for influencer emails.

  • She emphasizes the convenience of having a compiled list of emails for outreach to increase time management and organization.

  • The best automation tools like Zapier and ChatGPT for cold outreach.

Laura Anderson is sharing one of her best-kept secrets: how to use Google and LinkedIn like a pro. She swears by Google's search power to find CEOs' hidden emails in their LinkedIn profiles, and she is here to share her secret step-by-step with us.

One of her go-to tools is a Google Chrome extension called Data Scraper, which can automatically grab emails from search results and save them in a CSV file. Her favorite part is how much time it saves when she's looking for CEO emails for cold outreach.

Laura doesn't just stick to LinkedIn. She's always showing us other ways to find people's emails, like on Instagram. For example, she'll search for profiles that have "influencer" in their name or description. That way, she can reach out to all sorts of people and connect with them.

One important thing she wants us to know is how much easier it is to have all these emails ready for outreach, rather than searching manually. This method is a smart strategy for connecting with big names and influential people, especially CEOs and influencers.

Laura also loves using automation tools like Zapier and ChatGPT to make her outreach process even smoother. In her quick tutorial, she shows us how to upload the CSV file of emails to Zapier to connect with Gmail and use ChatGPT for personalized pitches to multiple contacts at once.